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How we work

Only changes that earn more stay on your store.

No redesigns on a hunch. We test fixes on real shoppers and keep only what wins.

live on your store every month
2+ tests
Research, hypothesis, test, ship
4 steps
runs every A/B test
Intelligems
winners stay as theme code
Your code
Step 01 · Research

Find where shoppers drop off.

Your own data, not a checklist: where shoppers leave, and why.

  • Funnel, device and traffic analytics
  • Heatmaps and session replays
  • Speed and mobile check
Heatmap · product page
Most stop here
Finding

Shoppers stall on the product page before they add to cart.

What you getWhere your store loses sales, and why.

Step 02 · Hypothesis

Turn every finding into a test.

Each finding becomes a change, a target number and a rank.

  • A shared, ranked backlog
  • Pages, features, prices and offers
  • One primary metric per test
Backlog · #1 of 12
Hypothesis

Showing progress to free shipping will lift cart value.

What you getA ranked plan of what to fix first.

Step 03 · Test

Design, build and run it on live traffic.

We design and code every variant, then split your live traffic in Intelligems.

  • Design and code for each variant
  • Content, price, offer and shipping tests
  • 2+ tests live every month
Running · day 9
AControl
BShipping bar
Test 07 · Product page

Control vs Variant B, split 50/50.

What you getProof on your own customers, before you commit.

Step 04 · Ship

Keep what wins. Delete what doesn’t.

Winners become theme code. Losers are switched off and logged.

  • Winners coded into your theme
  • Losing variants removed cleanly
  • A plain monthly report
Live · 100% of visitors
Result

The winner becomes permanent theme code.

What you getEvery win kept, in code you own.

Examples are illustrative, not client results.

Every month

What you get on the plan

  • 2+ tests live on your store every month
  • Know exactly where and why shoppers leave
  • A ranked list of what to fix first, offers included
  • Every variant designed and built for you
  • Your testing tool set up and run for you
  • Winners kept as permanent code you own
  • A plain monthly report: what won, and what’s next
Tools

Decisions backed by your own numbers.

You pay for the tools. We set them up and run them.

Intelligems

Runs our A/B tests on Shopify: content, theme, price, offer and shipping.

Shopify analytics

Conversion rate, average order value and revenue per visitor, straight from your store.

Heatmaps and replays

Where shoppers click, scroll and stop, so tests start from real behaviour.

Your team + ours

You bring the traffic. We turn more of it into revenue.

Your ads team keeps running ads. We make every visitor they bring worth more.

Before the click

Your team

  • Ads and traffic
  • Email and SMS
  • Creative and content
  • Running the campaigns
After the click

Batin Studio

  • Research on your shoppers
  • Test ideas, offers included
  • Design and development
  • Running the tests in Intelligems
  • Shipping the winners as code
Questions

About the process

Who is this for?

Shopify brands doing $100k+ a month that already have traffic and want more of it to turn into revenue. Testing needs enough orders to give reliable answers, which is why we start there.

Do you work with our ads team or agency?

Yes. We handle the store side and work with whoever runs your ads. Every winning test makes the traffic they bring go further.

How do you decide what to test?

From your own data: analytics, heatmaps, session replays and your customers’ behaviour. Each idea is ranked by expected impact and effort, and the backlog is shared with you.

What happens when a test loses?

It gets switched off and deleted, and the learning goes into the backlog. Nothing becomes permanent until it has been measured on your traffic.

Which testing tool do you use?

Intelligems. It covers content, theme, price, offer and shipping tests on Shopify. You pay for the subscription; we set it up and run it.

Can I cancel?

The monthly plan is month to month. Cancel anytime.

See what your store could earn from the traffic it already gets.

A free call. We walk through your store with you, live.

What you’ll leave with
  1. 1Where your store leaks sales
  2. 2The first tests we’d run
  3. 3A straight answer on fit